2022 Wyoming Office of Tourism Co-ops Entry Level Co-Ops Email eNewsletter- Monthly Cost: $450 - $910 Monthly newsletters sent to engaged, opt-in, active travel planners. These highlight what to see and do during specific seasons with opportunities to tailor your business or destination to content visitors have requested about Wyoming. Click here for more details. Official Travel Guide Cost: $510 - $19,382 The official print guide for the Wyoming Office of Tourism. Ads available for purchase from 1/8 page to full page, with opportunities to buy into shared space with others from the same area, forming a Co-Op. Click here for more details. TravelWyoming.com Featured Business Listing Cost: $675+ Business listings on TravelWyoming.com always display in a top-tier sort, affording premium positioning within the many business listings on the website. Click here for more details. TravelWyoming.com Native/Banner Impressions Cost: $750 + This solution allows you to target messages by site content, season or geography. Impressions-over-time model allow control over impressions and ROI. Click here for more details. Spring Multi-Channel Cost: $1,000 - $16,680 This year’s Spring/Summer co-op is offering you the opportunity to target messages to travelers within the state of Wyoming, to drive tourism to your destination. Stretch your marketing dollars by participating in digital ad tactics designed to inspire travel around the state using precision geofencing and increasing visitation to your destination by driving traffic to your channels through personalized campaign packages. This year’s co-op features more conversion-ready leads through sweepstakes and a landing page and increased reach with more cutting-edge digital platforms. Packages are limited and offered on a first-come, first-served basis.. Click here for more details. TravelWyoming.com Lead Generation Cost: $1,200 - $11,000 Create and/or grow your personal opt-in database with triple qualified leads. When visitors to TravelWyoming.com request a Wyoming Travel Guide or sign up for the monthly E-newsletter they can opt to receive information from Wyoming partners. Click here for more details.
For more details visit https://travelwyoming.com/industry/resources
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2022 Wyoming Office of Tourism Co-ops Mid-Level Co-Ops Social Media Takeover - Monthy Cost: $1,400 Organic takeover allows partners to capture potential visitors of WOT's dedicated social media audience and optimizing on travel intent. Limited participation. Click here for more details. Search Engine Marketing (SEM) Cost: $5,000 - $15,000 Capture active searchers on Google with partner-related ads that promote travel and tourism in Wyoming. Campaigns, ad groups, ads, and keywords custom-built for the partner and the content on their website along with our daily management and optimizations. Click here for more details. TravelWyoming.com Sponsored Content Cost: $4,750 Fresh written and/or video content, multi-day itineraries or top things to do in your destination. Work directly with professionals to provide input and create content to be published on TravelWyoming.com and your owned channels. Click here for more details. Sticker Program Level 1 Distribution Cost: WOT will supply maps and route-specific stickers at no cost to the DMO. Distribute WOT promotional stickers at visitor centers or distribution points in your region. Any local government, state or federal entity, such as a national park, state park, chamber office, welcome center, non-profit, museums or tourism partner that meet qualified distribution criteria (i.e. open seven days/week with certain hours) will be added to the supporting map printed by the Wyoming Office of Tourism. Other distribution points will be listed on TravelWyoming.com. Level 2 Custom Artwork Cost: $2,500-$3,500/Printing $1,995 - $4,000 + This is your chance to showcase original stickers for your destination. These stickers can be used in your own marketing initiatives, featured on TravelWyoming.com and eligible to be distributed locally. Limited participation: regional or local DMO, City, CVB or LTB. Click here for more details.
For Questions Contact:
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